Business Model Canvas
Last updated
Last updated
Business Model Canvas in Strategic Design
Understanding how design impacts the overall business model is crucial for a design manager. The Business Model Canvas helps articulate key elements like value propositions, customer segments, and revenue streams. By considering these factors, design managers ensure that design decisions not only meet user needs but also align with the business’s value creation and capture mechanisms. For instance, a new design feature should be evaluated on how it enhances the product’s value proposition and contributes to revenue growth or customer retention.